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Many IT companies today have discovered the many benefits of social media marketing. Other companies have had great success when it comes to an email marketing campaigns.

social media

But many of these companies only use one of these marketing campaign tools, and are losing out by not taking full advantage of this cross media platform.

Why not incorporate the 2 together and reap the awards of these powerful marketing tools to reach a bigger and more targeted audience?

Here are several tips to ramp up your marketing approach.

  • Add your Subscriber List to your Social Media Portal – This allows you find out who these people are, and develops a vibrant community. People like to join social communities and interact so you will likely attract a whole new host of subscribers.
  • Match Your Ads to Your Community – This allows you to develop a targeted ad campaign to the followers on your social media sites relevant to the product or service you are marketing.
  • Use Your Social Networks to Send your Email – This is a form of indirect email marketing. The email quality is rather good and generally include a “call to action.”
  • Automate Your Email Outreach – You use this technique to increase and enhance the social sharing of your content. You use email to get the share moving. As the shares increase in size you then begin to reach out to some of the larger sites and enhance your reach. You can use ShareBloom to enhance your email sharing requests.
  • Put your Newsletter on Social Media for Sign Ups – Hook potential members to your newsletter by offering something for free as an enticement because they can sign up for newsletter while they’re on Twitter for example.
  • Set Up an Email Exclusive Social Group – You can set this up from your subscriber lists. This again relates to developing a community which is particularly interested in your services or product line.

Let your business soar with an effective and profitable email and social media marketing campaigns. Call  âś… Boston HelpDesk - Managed IT Services Provider in Boston as we provide you with the marketing plan your company needs to thrive so call us (617) 848-9393 or email us at: info@bostonhelpdesk.com and we will help your company soar.

Albert Najimy

Albert Najimy

When it comes to technology services and solutions, it's vital to have a knowledgeable and enthusiastic partner who can help clients achieve long-lasting growth using proven IT solutions. Our CEO, Albert, is fully dedicated to assisting clients in improving their technology to gain a competitive edge in their industries. At Boston Helpdesk, Albert Najimy leads a team of dedicated professionals who are focused on delivering exceptional IT services and solutions. With his extensive expertise and practical experience, Albert ensures that clients receive top-quality support and guidance for their IT projects. You can count on Boston Helpdesk to enhance your business systems and stay ahead in today's fiercely competitive business environment.